In an exclusive interview with Mmabatho Makotanyane, the founder of MM Communications, we delve into her journey, inspiration, challenges, and the impact her organization has made. Discover how her brand is empowering women and communities through storytelling, photography, public speaking, and women empowerment sessions.*
The Woman Behind MM Communications
Mmabatho Makotanyane, a name that resonates with empowerment and resilience, hails from the vibrant township of Soshanguve in Pretoria. Currently, she divides her time between Soshanguve and the bustling streets of Bryanston, Johannesburg. Her connection to these communities is a testament to her commitment to uplifting those in need. Mmabatho’s heart is captured by the Bathu brand, a rising star in South Africa’s fashion industry. She admires how Theo Baloyi, the brand’s founder, began with humble beginnings and has grown it into a beacon of authentic African storytelling. The brand’s consistency and its mission of job creation in township communities deeply resonate with her.
In 2014, MM Communications was born from Mmabatho’s passion for storytelling, journalism, and community empowerment. As a qualified journalist and communications specialist, she found inspiration in the stories she wrote and the motivation she shared on her social media platforms, particularly Facebook.
Mmabatho’s interaction with people from disadvantaged communities during her journalism days sparked the idea of hosting women empowerment sessions. Witnessing the struggles of single mothers and others in need, she was driven to create a platform where women from all walks of life could come together, draw strength from each other, and build a better future.
MM Communications, abbreviated as Mmabatho Makotanyane Communications, represents a fusion of Mmabatho’s passions: brand journalism, photography, public speaking, women empowerment, youth development, and marketing. It embodies her vision and mission to develop stronger, healthier, and more confident women and communities. The name “Mmabatho,” meaning “mother of the nation,” reflects her ability to connect with people and create a safe, trusting space for personal growth. Through MM Communications, Mmabatho teaches young individuals to discover their unique strengths and passions, and with dedication and determination, pursue their dreams.
Starting a brand is never without challenges. Mmabatho faced hurdles like financial constraints, lack of sponsorships, and difficulties in finding like-minded individuals to join her mission. She had to rely on outsourcing as she juggled the business with part-time employment to make ends meet.
Networking, entrepreneurship studies at Wits Business School, and effective marketing were crucial in overcoming these challenges. Mmabatho’s dedication to personal development and quality content, combined with the support of women who attended MM Communications’ sessions, played a pivotal role in her success.
MM Communications offers a diverse range of services to enhance communication and empower individuals and businesses. These services include:
- Brand Journalism: Telling compelling stories about businesses to increase brand awareness and share industry developments.
- **Photography**: Capturing lasting memories for individuals, corporates, and events.
- Women Empowerment Sessions: Providing a safe space for women to network, market their businesses, and find inspiration and motivation.
- Public Speaking: Delivering inspirational talks for various organizations.
- Mentorship: Guiding young individuals in media.
The journey of MM Communications has been filled with remarkable highlights. Mmabatho takes pride in creating cherished memories through photography and witnessing the transformation of women who attend her empowerment sessions. Being listed in the Mail & Guardian’s “Top 50 Powerful Women in South Africa” in 2021 and earning recognition from the Department of Social Development in 2015 are achievements she holds dear. Mmabatho’s work has also garnered attention in various media platforms, showcasing her contributions to empowering women and building stronger communities.
When not dedicating herself to pushing the MM Communications brand, Mmabatho finds solace in her spiritual pursuits. She meditates on the Word of God, engages in prayer, listens to uplifting music, and enjoys spiritual and women empowerment podcasts. Reading books on psychology and human behavior is another interest she pursues.
Spending quality time with her daughter, Khumo, and her friends is a source of joy, and Mmabatho relishes in these moments. She is also pursuing further studies on Reporting on Children in The Media with Wits Journalism and Media Monitoring Africa. Social media and interactions with like-minded individuals offer a platform for relaxation, and being with loved ones adds to her sense of fulfillment.
In closing, Mmabatho shares her guiding mottos: “Everything you ask for, having faith, you shall receive” and “To whom much is given, much is expected." These principles reflect her unwavering commitment to empowering women and communities and serve as an inspiration for others to follow their passions and dreams. Mmabatho Makotanyane’s journey with MM Communications is a testament to the power of passion, determination, and community building. Her brand is not only telling stories but also creating a brighter, more empowered future for women across South Africa.