The Nelson Mandela Bay cloud-based company called eMobile is an interesting network that boast itself by offering a product that is here to change lives. In a country where unemployment rate is rising every day, a solution to fight such a challenge is always a priority. The public sector interventions to solve unemployment are developed everyday but they also come with cost, a cost that could include data bundles to use when searching for opportunities, or poverty, which hinders the marginalized to feel stronger and better their own lives. eMobile started operating in 2019, and existing to address and empower the South African community through their cloud-based network that is not created to take from the marginalized but to give back through the products they offer to those who join their network.
Their cloud-based network, which is the first in South Africa requires no porting, no extra physical sim card, but a new virtual cell phone number to utilize on their packages. In a conversation we had with the founder Imraan, a passionate community developer and the businessman behind the product he mentioned his goal and value proposition to the public. “I designed the product to make sure people of South Africa begin to benefit in what they invest in, instead of spending their money in products where there is no actual value in return. I am aware of the challenges people face when spending on airtime and data, and I want to make sure everyone who signs-up can be able to benefit financially, and through the grocery discount vouchers that can assist them to spend less in the retail shops we have partnered with like Checkers and Shoprite. Gone are the days where people should grow other people’s businesses without any value back for them, we are here to offer a product that can empower and grow South African's finances at the same time”, he said.
Changing people’s lives seems to be the main goal for eMobile - they are doing so by making sure all who signs up through the referral links they use to track users accounts, and through the work required to convert family and friends into business partners, so everyone can earn. In households where the family uses normal data packages, eMobile is offered as a good alternative to decrease data bills, and also the product is not only used to browse through the net, but it can assist in freeing the family from debt challenges. Their value proposition also includes access to eMobile’s own platform where users can have access to crypto trading content, flights specials and more.